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MarketCheck Price™

Price a car wrong and you either give away margin or watch it sit on the forecourt. Get the real market value, updated daily and specific to the exact vehicle, not a generic trim.

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The problem

Getting the price wrong is expensive

Every car you buy, stock or lend against is a bet on its value. Miss it and the cost lands on your margin, your ageing stock or your risk.

Price too high

The car sits, ties up capital and ages, and you end up discounting it later anyway to move it.

Price too low

You hand margin straight to the buyer, on every unit, every month.

Price blind

Without live, vehicle-specific data you are guessing against a market that moves every day.

The old way

Why the book lets you down

Traditional price guides were built for a slower market. They cost you accuracy in exactly the places it matters most.

The book

  • Updated monthly or quarterly, so it lags a fast-moving market
  • Values a generic trim, missing the equipment that sets a car apart
  • Covers a limited set of model years
  • Charged per lookup, so it gets expensive at scale

MarketCheck Price™

  • Refreshed daily to track live market conditions
  • VRM-level equipment and feature data on every valuation
  • Over 25 model years of coverage in one place
  • One API subscription, not a per-lookup meter

How it works

The real market value, updated daily

MarketCheck Price™ combines predictive machine learning with data aggregation from 11,000 dealers, over 675,000 retail listings and 120 data points, covering 98% of the UK automotive retail market.

You get accurate valuations, pricing history and market dynamics in one place, with the VRM-level detail to understand exactly what a price reflects.

Pricing dashboard preview
1 billion
Data points
98%
Retail market covered
25+
Model years

The tech behind it

Built on machine learning and deep data

Artificial neural networks analyse dealer inventories, historical pricing and behavioural insights to price faster, more precisely and at a fraction of the cost of legacy systems.

Confirmed

Neural networks and algorithms analyse data from dealer inventories, historical pricing and behavioural insights.

Great coverage

A database spanning over 25 model years, for broader coverage than traditional providers.

Rich and accurate

VRM-level equipment and feature data reflects precise vehicle content, more accurate than other price providers.

Regular

Daily data keeps valuations aligned with live market conditions and prices new model years faster.

Valuation accuracy

The impact

Accuracy you can prove

When the price is right, you protect margin, turn stock faster and lend with confidence. MarketCheck Price™ backs every valuation with the data to show exactly why it is what it is.

  • Within 5% of actual transaction price across 25+ model years, a third of the error of traditional providers
  • Within 4% on 1 to 5 year-old vehicles, a further 1% better than legacy systems
  • neoVIN as-built MSRP with a full equipment and feature list on every price
  • Active comparable listings, so you can see whether a price sits high or low in the market

Who it is for

Built for pricing decision-makers

Typical users are CFOs, CROs, general managers, pricing analysts and product leads across the motor trade and finance.

Dealers & marketplaces

Inventory managers and online marketplace product managers pricing stock against the live market.

Finance & lenders

Captive finance remarketing and risk managers, and retail or wholesale lenders.

Insurers

Insurance asset-value managers confirming vehicle worth for claims and risk.

Packages

A tiered API subscription

Base

The MarketCheck Price API, with VRM-level valuations and comparable listings.

Premium

Everything in Base, plus cached images for vehicle listings.

Partners & clients

AWS Snowflake DVLA UK Vehicle Data Motorway iVendi CreditPlus Total Car Check

Who it works for

Trusted by data-led motor and finance businesses

Working with MarketCheck has been a pleasure. The speed of delivery, quality of work and data accuracy has been first class. The data via the API has transformed areas of our business, giving deep insight and new functionality for our website and mobile app.

David James
CEO, Total Car Check

Get started

Test our data.

Try the API for free or receive a test of the feed data.