Marketcheck Cars USA and Marketcheck UK’s Alastair Campbell are part of a consortium behind the new sunmotors.co.uk car listing website.
The consortium includes:
- Nick McDonald & Jon Rix from The Compliance Guys: Leaders in motor industry compliance.
- Alastair Campbell from MarketCheck Cars USA Inc: Marketcheck has years of deep automotive listings knowledge and Alastair was previously founder of car search startup, CarSnip.
- Jonathan Seaman, Managing Director of motorsales.ai: A powerful AI & automations platform for car dealerships, and a seasoned car dealer with senior management experience in car supermarkets.
- Richard Hoggart, CEO of DSG Group: Head of the UK’s first national motor finance broker, transacting over £700m per year in motor finance.
- Jane McBeth, Director of Media Addict: Strong background in multi-channel national media and advertising partnerships.
By partnering with the media powerhouse that is The Sun — which comes from the same stable as other nationally recognised and prestigious brands including The Times, The Sunday Times, talkSPORT and Virgin Radio UK — the Sun Motors will help dealerships substantially increase their reach by engaging an audience which accounts for 75% of UK adults (PAM co 2020).
“We are thrilled to introduce the Sun Motors, a platform designed to bring transparency, trust, and innovation to the car buying and financing process”, said Terry Heath, Director of Response for News UK. “Our collaboration with the consortium of industry experts at the Motor Genius Group ensures that both consumers and dealers will benefit from a seamless and integrated experience.”
By signing up to the Sun Motors, dealers will also gain access to a suite of essential tools, usually reserved for the larger players, enabling them to manage and respond to leads and finance proposals from multiple sources including the Sun Motors as well as other marketplace platforms, email, WhatsApp and SMS — all from one unified inbox.
The focus will be on quality vetted and trusted dealerships, with the Sun Motors team on the hunt for the UK’s best dealers. The message to consumers will be clear: this is where you can buy your next vehicle with confidence. The Motor Genius Group, who will manage dealer relations, will see each dealer relationship as a partnership.
Dealers will soon be invited to request exclusive early access to the Sun Motors, benefiting from Alpha access with access to special offers and incentives tailored for early adopters.
