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Alastair Campbell

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The risks of Google Vehicle Ads for car dealers?

Can marketplaces be increasing your ad costs? Google Vehicle Ads (GVAs) have recently been launched in the UK, promising a new and powerful way for car dealerships to reach potential buyers through Google’s expansive network. These ads are integrated into Google Search results, displaying detailed information about vehicles, including images, prices, and key features, directly… Read More »The risks of Google Vehicle Ads for car dealers?

UK Weekly Used Car Market Data – 27th January 2024

This week’s comparison at the end of January 2024 reveals a slight growth on lower-priced listings – is this prices dropping?

Combined with advert volumes may be pointing to a tendency among dealers to hold larger inventories as DoM remains stubbornly at +90 days.

UK Weekly Used Electric Car Market Data – 27th January 2024

EVs remain faster-selling cars than ICE – with the average Days on the Market being 16 days less than the average ICE sales across our dealer stock database.
This week’s key indicator was that the number of adverts with an INCREASING price doubled from 1,563 to 3,702. Are EV values now stabilising/moving up as DoM remains quicker than ICE?

UK Weekly Used Electric Car Market Data – 13th January 2024

Key points The total market analysis data indicates no observable changes between the 6th and the 13th of January 2024, regarding the core aspects of total dealers, rooftops, advert numbers, days on the market, and the average price of the listing. The price band-based listing breakdown remains identical for the reviewed periods. From below £10,000… Read More »UK Weekly Used Electric Car Market Data – 13th January 2024

UK Weekly Used Car Market Data – 13th January 2024

Key Points The total number of dealers and rooftops has increased marginally between 6th January and 13th January 2024. Total advert numbers saw a more significant increase during this period. The Days on Market (DoM) Average maintained at 92 days across both dates. However, the average price of listing decreased slightly in the second week… Read More »UK Weekly Used Car Market Data – 13th January 2024

UK Weekly Used Electric Car Market Data – 6th January 2024

Key Points: The total number of dealers, rooftops, and ad numbers increased slightly between 30th December 2023 and 6th January 2024, indicating growth in the electric car market. The Days on Market (DoM) average decreased by one day during the same period, suggesting faster sales pace. The £10,001-£20,000 and £20,001-£30,000 price bands showed a moderate… Read More »UK Weekly Used Electric Car Market Data – 6th January 2024